Monday 7 July 2014

Foxes - Glorious (Music Video) [+ Review]


Foxes has a new music video out (watch below), and it's for none other than the title track from her début studio album, Glorious. The aforementioned 'Glorious' single is a mid-tempo pop mix with a mix of instrumental guitar riffs and beckoning chorus melodies. We particularly adore the section towards the end of the track when the song reaches its climax, so to speak, and Foxes is joined by a great accompaniment of additional singers, that unanimously sing 'When the time is right/ and there's no way out/ and I ain't losing something I ain't got'. 

'Glorious' is an aptly named track that does indeed showcase Allen's talents and provide the perfect opportunity for her to show that she can deliver a powerful and full-out track like 'Glorious', and hit those strong notes, whilst still bringing it down to a more manageable, bitter-sweet level with the first verse. Additionally, the guitar riffs at the end of the track just add that extra something to the track, making it that little bit more edgy and notable. In contrast, the music video, whilst beautiful in its own bizarre way, featuring a beautiful hue of summery pastel colours (apt for the time of year), is a little bit confusing and perhaps not executed in the right fashion, as we fear many audiences will be a little bit confused to the mismatched nature of the video. 

However, as music videos often don't make a lot of 'sense' at first glance, we would love to hear what Allen herself would say about the concept of the video (we see it as another way to show the artist's distance from the surrounding people - by having their faces covered by flowers and the like, and them performing mundane activities - and showing her level of disconnect to them), as undoubtedly it would be interesting to get an inside perspective. Nevertheless, the track is indeed a 'Glorious' addition for the singer, and we look forward to hearing what material she will be releasing next. 

You can read our review of Foxes' début album, here.  

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