Friday 10 October 2014

Marina and the Diamonds - FROOT


Feeling a little fruity? Then come and enjoy Marina Diamandis' new track 'Froot', which is the first track to be released from the singer since her Electra Heart days back in 2012. Her new album, allegedly set for release in 2015, has allegedly taken the name of this first track, and if 'Froot' is anything to go by, Diamandis' next album looks set to be pretty immense. The 5 minutes and 30 second track is classic Marina, with plenty of electro vibes, with the singer's vocals being a mix between high and low tones. Diamandis' voice is very distinctive, and considering the popularity of singers with particularly deep voices recently (Charli XCX and Lana Del Rey), there seems to be a good chance that Marina will prove to be another success. 



The singer has, of course, been around in the music industry since 2010, with her album The Family Jewels proving to be a successful debut album of the singer. Diamandis, known for Electra Heart tracks 'How to be a Heartbreaker' and 'Primadonna', incorporates her love for metaphors in her new track, with 'Froot' being in a similar fashion to 'E.V.O.L' with was a play on words for 'evil' and 'love'. These clever little in jokes and wordplay make Diamandis' tracks far more deep and intrinsic than you might realise upon first listen. Notable lyrics include 'I'm your carnal flower, I'm your bloody rose/ Pick my petals off and make my heart explode/ I'm your deadly nightshade, I'm your cherry tree', which forms as part of the interlude before the chorus.



'Froot' is certainly a comeback for the singer, and the sweet highs and lows in the track (especially around the chorus and 'life couldn't get much sweeter') make for a captivating listen. The track possesses the same catchy nature of recent hits like 'Fancy' and Charli XCX's 'Break The Rules', with Marina serving up a juicy helping of electro beats for you to enjoy. A mixture of electro and dance, 'Froot' is one of those tracks that you just can't help but get into your head, and this is helped by the hook 'I'll give you all I've got/ Yeah you know that it's true/ I've been saving all my summers for you'. Diamandis' track comes a little later in the year for a summer hit, so perhaps 'Froot', which offers more than your classic pop song, with be a hit in time for Halloween. 

Listen to new track, 'Froot' from Marina and the Diamonds, below, and let us know your thoughts in the comments! Are you excited for the return of Marina? 


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